Terms
Terms & Privacy
1. Who this is
Launch IQ is published by Matt Stange, based in California (“Launch IQ”, “we”, “us”). You can reach us at contact@launchiqapp.com.
These terms are an agreement between you and us covering launchiqapp.com, the installable app, the newsletter, the Library, the Academy, the audio, and everything we publish (together, the "Service"). By creating an account or using the Service, you agree to them. If you do not agree, do not use the Service.
2. What Launch IQ is
Launch IQ is an independent editorial and educational publication for commercial professionals in biotech and pharma. For US drug launches we publish case studies: a narrative you can read or listen to, a structured breakdown across nine strategy areas, and a citation ledger of the public sources behind it. The Academy publishes educational modules on how commercialization works.
Content is assembled entirely from publicly available sources. Within a case, statements are labelled either Source, meaning they trace to a listed public citation, or Analysis, meaning they are our own commercial judgment, interpretation and opinion.
We are independent. Launch IQ has no affiliation with, sponsorship from, or endorsement by any company, product or person we cover, and receives no compensation from them. We name real companies, real drugs, real people and real trial results, and we publish critical commercial opinion about them.
We do not promise a publishing schedule. Publishing may pause, vary or stop.
3. Accounts
You must be at least 18 and able to enter a binding contract. The Service is built for professional use and is not directed at children. We do not knowingly collect information from anyone under 13; if you believe we have, tell us and we will delete it.
You are responsible for your login details and for everything done through your account. Tell us immediately if you think someone else has access.
An account is for one person. You may not share your login, though you are welcome to send anyone the site itself. We may suspend or close an account being used by several people.
4. Access and the newsletter
Launch IQ is free to read today and we do not ask you for a payment method.
You do not need an account to read. An account exists so we can send you the newsletter and so the site remembers you across devices.
The newsletter. Creating an account means you agree to receive email from us. Every email carries an unsubscribe link and we honour it. You can delete your account at any time from your account page.
This can change. Launch IQ is offered at our discretion. We may change it, charge for some or all of it in future, or stop offering it. If we ever introduce a charge, it will not apply to you without your agreement, and we will tell you before it takes effect.
Sharing. Send whatever is open to whoever you like. What you may do with the content itself is section 6.
5. What you may do
We grant you a limited, personal, non-transferable licence to read, listen to and use the content for your own work.
You are welcome to quote briefly from a case in your own work, with attribution to Launch IQ and a link to the case, and to share a link with anyone. That is a courtesy we extend deliberately, and it does not extend to reproducing a case, a chapter, a strategy breakdown or a visual in full.
This is a licence, not a sale. We keep every right we have not expressly given you here.
6. What you may not do
You may not:
- Republish, resell, or systematically copy the content
- Reproduce a case or module inside a commercial product, a training programme, a consulting deliverable or a client report without written permission
- Scrape, crawl, bulk download or automatically extract the site, or perform text and data mining on it
- Use the content to train, fine-tune, ground or evaluate any artificial intelligence or machine learning model, or to generate embeddings or other derived data from it
- Remove or alter a citation, credit or copyright notice
- Use the content to build a competing product
- Break the law, infringe anyone's rights, attempt to gain unauthorised access, or interfere with how the Service runs
If your team wants shared access, email us and we will work something out. That is usually cheaper than the alternative for everyone.
The Service does not accept user submitted content. Comments are off, and we do not solicit or accept unsolicited ideas or material.
7. Our content and rights
The writing, the analysis, the nine area structure, the visuals, the audio, the selection and arrangement of the material, and the design of Launch IQ belong to us or to our licensors and are protected by copyright. The Analysis in particular, our commercial judgment and the way we frame and organise public facts, is original proprietary work.
We expressly reserve all rights in our content for the purposes of text and data mining and machine learning, including under Article 4(3) of Directive (EU) 2019/790 and equivalent laws. No use of our content to train or develop an AI model is licensed by these terms, and this reservation applies alongside the machine readable signals we publish on the site. If you want to license the content for that purpose, email us.
Company names, brand names, drug names and trademarks mentioned in a case belong to their owners. We use them only to identify and comment on what we are writing about. That use does not imply any affiliation with or endorsement by them, and we claim no rights in their marks.
8. Sources and accuracy
Every case is built from publicly available sources, listed in full for each launch. Claims marked Source trace to those sources. Claims marked Analysis are commercial judgment and opinion.
Statements marked Analysis, and any criticism, prediction or evaluation of a company, product, launch, price or strategy, are our opinion, based on the public information we cite alongside them. They are not statements of objective fact.
Public records are incomplete and they change. Cases may contain errors or become out of date, and we revise and date them as launches play out. If you find an error, tell us and it will be checked against the source and corrected.
9. Not advice
We write about publicly traded companies, their approvals, their pricing and their commercial prospects. We do not recommend buying, selling or holding any security. Launch IQ is a publisher, not an investment adviser or a broker dealer, and nothing here is tailored to anyone's financial situation. Everything we publish is impersonal commentary of general and regular circulation.
What you do with any of it is your decision and your risk.
10. Warranties and liability
The Service and all content are provided "as is" and "as available", with all faults and without warranty of any kind. To the fullest extent permitted by law, Launch IQ disclaims all warranties, express, implied or statutory, including merchantability, fitness for a particular purpose, title and non-infringement. We do not warrant that the content is accurate, complete, current or reliable, that our analysis or opinions are correct, or that the Service will be uninterrupted, secure or error free. You assume all risk from using the Service and from any reliance on the content.
To the fullest extent permitted by law, Launch IQ and its owner, members and contributors will not be liable for any indirect, incidental, special, consequential, exemplary or punitive damages, or for any lost profits, revenue, data, business or goodwill, even if we were told such damages were possible. Our total liability for all claims arising out of or relating to the Service or these terms will not exceed one hundred US dollars, or the amount you paid us in the twelve months before the claim, whichever is greater. These limits apply to every theory of liability, whether contract, tort, statute or otherwise.
Nothing in these terms excludes liability that cannot lawfully be excluded, including for fraud, for wilful injury to the person or property of another, or for violation of law within the meaning of California Civil Code section 1668. Some places do not allow certain limits or exclusions, so some of the above may not apply to you.
11. Ending things
You can delete your account at any time from your account page, and you can unsubscribe from the newsletter from any email we send.
We may suspend or end your access if you break these terms, if we are required to by law, or if we stop offering the Service.
Sections that should outlast the agreement do: 5 (last paragraph), 6, 7, 9, 10, 12, 13 and 14.
12. Changes
We may change the Service, and we may update these terms. If a change is significant we will post the updated terms with a new date and give you reasonable notice, usually by email. Continuing to use the Service after a change takes effect means you accept it. If you do not, stop using the Service. We will not apply a materially adverse change backwards to a dispute that has already arisen.
13. Disputes
13.1 Governing law
These terms, and any dispute about them or the Service, are governed by the laws of the State of California, without regard to conflict of laws rules, except where a consumer protection law where you live says otherwise and cannot be overridden.
13.2 Where claims are brought
The state and federal courts in California have exclusive jurisdiction and you consent to venue there, except where the law entitles you as a consumer to bring proceedings where you live, and except for an individual claim that qualifies for small claims court, which either of us may bring instead.
Before filing anything, email contact@launchiqapp.com and give us 30 days to sort it out. Most things are a misunderstanding and take an afternoon.
14. General
Entire agreement. These terms are the whole agreement between us on this subject and replace anything said before.
Severability. If part of this is unenforceable, it is narrowed or removed only as far as necessary and the rest stands.
No waiver. If we do not enforce something immediately, we have not given up the right to.
Assignment. You may not transfer these terms without our consent. We may transfer them, including to a company formed to carry on this business, or to a successor if the business is sold. Your access is unaffected by a transfer of that kind, and we will tell you if the publisher named in section 1 changes.
Force majeure. We are not liable for delays or failures caused by things outside our reasonable control.
Electronic dealings. You agree to receive communications from us electronically, and that clicking to accept forms a binding agreement.
Notices. We can reach you by email or by posting on the site. You reach us at contact@launchiqapp.com.
Export and sanctions. You confirm you are not in a country, and will not use the Service in a way, prohibited by US export control or sanctions law, and that you are not on a US restricted party list.
No third party beneficiaries. Nothing here creates a partnership, agency or employment relationship.
Copyright complaints. We host no user submitted content, but if you believe something here infringes your copyright, email us with the work, the material at issue, your contact details and a statement of your good faith belief, and we will look at it.
15. Privacy
What we collect
- Your email address, and your name if you provide it
- Whether you have opened or clicked our emails
- Basic, aggregated site analytics
There are no payments, so there is no payment information to collect.
Why we are allowed to
We process your email and account details because we need them to give you an account and send you the newsletter. We send it with your consent, which you can withdraw at any time. Where we look at aggregate reading data, it is because we have a legitimate interest in knowing which cases are worth writing.
What we do with it
We use it to send you the newsletter, to keep you signed in across devices, and to understand which cases people actually read. That is all.
What we do not do
We do not sell your data. We do not share it with advertisers. There is no advertising on this site, and there never will be.
Who else touches it
- Ghost hosts the site and stores member records
- Cloudflare serves audio and images
Each has its own privacy policy, and each is used because it is necessary to run the service. Because we are based in the United States, your information is processed there, including if you are in the UK or the EU.
How long we keep it
Account and email records for as long as you have an account, and for a short period after you close it.
Your choices and your rights
You can unsubscribe from emails at any time using the link in any email. You can ask us what we hold about you, ask for a copy, ask for it to be corrected, ask us to delete it, or object to how we use it, by emailing contact@launchiqapp.com. We will act on that within 30 days.
If you are in the UK or the EU you also have the right to complain to your data protection authority. If you are in California, we do not sell or share personal information as those terms are defined by California law, and we will not discriminate against you for exercising any privacy right.
Questions about any of this? Email contact@launchiqapp.com.
